Everyone loves to buy stuff…just look at what happens for every major holiday. Everyone rushes to stores or opens a laptop to buy things. It may be presents for others or even presents for yourself. Everyone loves to buy stuff…
But no one likes to be sold. Everyone avoids the dreaded salesperson. When walking in the mall, most will purposefully change their route to avoid walking too close to the salesperson at the kiosks.
Everyone loves to buy stuff…but no one likes to be sold.
Lesson Learned About Selling
When I first joined a direct sales company, I was so excited as many are. I did what the company leaders instructed and started posting information about the products and opportunity all over my social media platforms. I also had that list of friends and family we are all told to create so I called them and spent 5 minutes telling how great the products were before they hardly had a chance to say “Hello”.
I verbally vomited on everyone! Have you ever seen that happen before? Of course you have…it happens more times than anyone wants to admit. I forgot. I forgot that simple rule. Everyone loves to buy stuff…but no one likes to be sold!
Then I tried something new. Instead of pitching my products and opportunity, I started offering value. I started teaching the right way to market online. I started to talk about the benefits of a product instead of the fabulous ingredients. I mentioned goals that could be accomplished instead of offering hype.
That’s when it happened. People started asking me for more information! I no longer had to chase after people because they were giving me their contact information, even their phone number, to get more information.
Now isn’t that an easier way to do business.
5 Simple Steps To Attract More People To Your Home Business
Step #1 – Brand Yourself
Step # 2 – Offer Value
Social Media Posts
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Step #3 – Collect Contact Information
Step #4 – Connect With The Lead
Step #5 – Determine The Need
Ellen Kay Kirchdoerfer
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